Hope is 365 Days of Roots & Shoots


In 2019, we witnessed tragedy, hardship, and loss. At the same time, we witnessed a generation electrified by these realities, especially overt and constant exposure to these challenges. This spark has ignited young people from every country, background, identity, and age charging forth, leading efforts to inspire, support, shape, grow, create and solve to make this a better world for all.

Our Roots & Shoots members across the United States sent shock-waves through their communities and the world with their projects, purpose and passion. Each of these people and projects represent the 9 Roots & Shoots Compassionate Traits, which help foster individuals who consider how a decision will impact all creatures and our planet, and work tirelessly to improve the lives of humans, other animals and the planet we share.

Below is just a snapshot into the volts of pure power of good emitted by our Roots & Shoots fam!


The Jane Goodall Institute is a global community conservation organization that advances the vision and work of Dr. Jane Goodall. By protecting chimpanzees and inspiring people to conserve the natural world we all share, we improve the lives of people, animals and the environment. Everything is connected—everyone can make a difference.

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About Author

Ashley Sullivan is the Director of Storytelling & Marketing for Communications & Partnerships at the Jane Goodall Institute USA, where she works to connect individuals with Dr. Jane Goodall's vision, and the JGI mission to create a better world for all by protecting the interconnections between people, other animals, and the environment. Ashley graduated Stony Brook University with a Bachelor's Degree in Anthropology and a minor in Biology, and is pursuing a Master's of Science in Environmental Science & Policy at Johns Hopkins University with a focus on Environmental Justice. Originally from Brooklyn, New York, now a D.C. resident, she has a varied background including 10+ years of expert communications and digital marketing in the social and environmental non-profit sector. Her intersectional approach to this work has been shaped by a holistic world-view, having traveled to Madagascar and Ecuador for conservation research projects, leading communications for youth social justice filmmaking organizations, and as a part of several professional groups advancing Diversity, Equity, and Inclusion in environmental spaces including Greens REALIGN. With skills ranging from conservation fieldwork, policy and advocacy campaigns, strategic communications, art, digital media, and design, Ashley believes in sharing information to empower and in the magic of storytelling to transform hearts and minds. Through growing understanding, empathy, and justice, she is igniting positive change to create that better, more equitable world, every day.